The Greeting Card Association’s Thinking of You Week is now in its sixth Year, and card supplier Card Connection are once again playing their part in supporting this.
Running from September 23 – 29, Thinking of You Week is a special week set aside to encourage the very positive emotional power that sending and receiving greeting cards can create.
“Science has shown that receiving a handwritten card creates a lovely warm positive boost for the recipient,” explains Card Connection Creative Director Kelly Courtenay. “Cards are displayed in the home, providing a reminder of the person that has sent it and of your relationship with them. The time taken to make or chose a card, write it and send it, makes people feel far more special and cared for than receiving instant texts, emails or social media messages. In this way, they can really contribute to feelings of mental wellbeing.”
Card Connection and UK Greetings staff, as well as our entire industry, will be sending cards to friends and family to tell them they’re thinking of them, sending their love, or just to simply say, “Hi!”. “To practice what we preach, we supply a selection of suitable cards free to all our staff, plus we pay the postage to send them,” explains Kelly.
Awareness of this event grows each year, with more and more stores are joining in to encourage and celebrate the sending of cards. As well as High street names including Clintons and Waitrose, there will be Thinking of You events up and down the country, in schools, communities and local shops.
Kelly finishes with a final message of encouragement: “So next week, why not use this as an opportunity to send a card with a thoughtful handwritten message to those special people in your life?”
Market leader in the UK for the franchised distribution of greeting cards, established in 1992 and a full member of the BFA since 1995, Card Connection and its network of 60 franchisees distribute cards and accessories to around 12,000 retail outlets. Card Connection is part of UK Greetings Ltd, a subsidiary of American Greetings Inc., one of the largest greeting card publishers in the world.